1977 - Ronald McDonald Helium Balloon Head

1977 年，傳奇喜劇泰斗 謝利·路易斯 (JERRY LEWIS) 與麥當勞聯手，發起了一場席捲全美的募款行動，旨在支持肌萎縮性脊髓側索硬化症（MUSCULAR DYSTROPHY）的研究。當時的標誌性活動是：走進麥當勞，捐出一份愛心，就能帶走一個羅納德·麥當勞（RONALD MCDONALD）氦氣球。 我們從一個慈善拍賣會中購得整套的羅納德·麥當勞服裝+巨型頭。

IN 1977, THE LEGENDARY COMEDIAN JERRY LEWIS JOINED FORCES WITH MCDONALD’S TO LAUNCH A NATIONWIDE FUNDRAISING CAMPAIGN. THE MISSION WAS TO SUPPORT RESEARCH FOR MUSCULAR DYSTROPHY. THE SIGNATURE ACTIVITY OF THE CAMPAIGN WAS FOR CUSTOMERS TO VISIT MCDONALD’S AND MAKE A DONATION IN EXCHANGE FOR A RONALD MCDONALD HELIUM BALLOON. WE HAVE ACQUIRED A COMPLETE SET OF THE RONALD MCDONALD COSTUME, INCLUDING THE OVERSIZED HEAD, FROM A CHARITY AUCTION.